Upperside Media | New Jersey | New York


Aladdin Glass & Vape: To ignite an elevated experience that is inspired by exploring and growing the unique you.


Aladdin Glass and Vape

Project Type



Retail (Tobacco and Vaping Products)



About the Project

Aladdin Glass and Vape, a prominent retail store established in 2012, has been a key player in the tobacco and vaping industry. Known for its extensive range of products including glass pipes, rolling papers, electronic cigarettes, and hookahs, Aladdin has always aimed to cater to the diverse needs of its clientele. Despite their strong product offerings and commitment to customer service, Aladdin faced a significant challenge in expanding its reach and fully communicating its brand ethos in the digital realm.

The Problem

Aladdin Glass and Vape, since its inception in 2012, has established a reputation for a diverse product range in the smoking and vaping market. However, they faced the challenge of limited digital presence, hindering their ability to reach a broader customer base and effectively communicate their brand ethos of “igniting an elevated experience.”


Upperside Media was commissioned to develop a comprehensive website. The solution focused on showcasing Aladdin’s extensive product range and their commitment to customer satisfaction and exploring individual preferences. The website was designed to be user-friendly, visually appealing, and reflective of Aladdin’s brand values.

Project Highlights

User-Centric Design

The website features an intuitive layout, making it easy for customers to navigate through various product categories like glass pipes, rolling papers, electronic cigarettes, and hookahs.

Brand Representation

The site embodies Aladdin’s philosophy of exploring and growing the unique individual, with a vibrant and engaging design that resonates with their diverse clientele.

E-Commerce Functionality

Integrated with robust e-commerce capabilities, the website allows customers to browse, select, and purchase products seamlessly, with competitive market pricing clearly displayed.

Enhanced Customer Service

A dedicated section for customer support and inquiries was established, reflecting Aladdin’s commitment to excellent customer service. This feature provides an easy way for clients to get in touch, ask questions, and receive prompt responses.

Impact and Outreach

The collaboration between Aladdin Glass and Vape and Upperside Media led to the creation of a digital platform that not only showcases the wide array of products but also effectively communicates the brand’s core message of fostering unique customer experiences. The new website has set a foundation for Aladdin to expand its market reach and continue its growth trajectory in the competitive retail landscape of tobacco and vaping products.

I have been working with Upperside Media for 3 years. They've helped me build, design and manage our e-commerce website. Very professional, transparent, punctual and creative. You'll get more then what you pay for with all the advice they end up giving while providing you with the work. They are a great resource for our company and I have and would continue to recommend them.

Basit Memon
Basit Memon

Founder & CEO Aladdin Glass & Vape